Mentor Monthly™ Newsletter
Business Building for Professionals....
Coaches, Consultants, Speakers & Trainers

1. Announcements/Offers

You can now save yourself the hundreds or thousands of dollars you may have paid a mentor coach or training school. After personally mentoring sixty coaches and founding a coach training school, I've compiled everything I know about starting a successful coaching practice in one easy-to-follow Manual.

"I have just broken through the 50th client barrier! When I first read the Coachstart eManual, I had coached just 14 people, and thought '50 clients...no way!'. But just five months later, it's a reality! Thanks for all your help setting me up as a coach, I will always be grateful."

“I wish I had known about the CoachStart Manual before I signed up with my training school. I could have saved myself almost £600!”

"I 'inhaled' the manual and loved it. You give very practical advice and I particularly liked the 'sample' dialogues that a coach might have with a prospect (warm and hot invitations) and the sample script. I practice it every chance I get. Thanks for such a great and inspiring Manual!"

So, let's get started! Get your CoachStart eManual in the next 5 minutes at www.coachstart.com, and start building!

Newsflash! ==> Get it in the next 48 hours, and accept with our compliments the full audio library of Business Building Teleclasses (5 hours of online recordings) absolutely fr'ee with your purchase of the CoachStart eManual! Get it here. (Look for 'bonuses' at the bottom).

Version 2004 of Corey Rudl's best-selling "Insider Secrets to Marketing Your Business on the Internet" is now out. I usually don't mention his products because although the information is good, his advertising is so hyped up. However - this time he got my attention with a fr'ee 30 day trial. If you're serious about building your business on the net, I recommend you test drive his strategies for 30 days; if you don't love it - send his 1000+ pages back!

Would you like direct access to Ernest F. Oriente (aka 'The Million
Dollar Coach'), and Judy Feld (Past ICF President)? And at n*o cost?

Our new 1 hour Teleform - for ALL COUNTRIES - is for coaches, speakers, consultants and trainers, on:

We'll answer your most pressing questions in a fast paced, 60 minutes class - fr'ee to our subscribers.

Because coaches or potential coaches make up about 80% of my subscribers, I've decided to focus more on this MentorMonthly™ Newsletter, and less on 'Create a Life You Love' Newsletter. So I'm trialing sending out 'MentorMonthly' every two weeks now, and 'Create' every six weeks. Further, we're expanding the focus of this newsletter to serve all professionals with clients, not just coaches. Speakers, Trainers, Coaches, Consultants, Therapists, Financial Planners etc.

2. FEATURE: How to Fast-Track Your Practice (the 'Mentor Coach')

When I was starting out as a coach I looked around for the leading coach in Australia (and chose Christine McDougall). For my next coach I called the President of the ICF in the US (Marcia Reynolds). I believe this track is appropriate for high flyers - those going for big achievements.

If you truly believe coaching is valuable, it's just common sense to have your own coach. Choose the right coach for you, and it will definitely fast track your practice.

In this article I'll share a few tips to help you choose the right coach for you. After all, it can be a sizeable investment....let's make it pay off!

You're after a coach who has something you want. Are they a well paid professional speaker? Do they have forty clients? Are they in the corporate market? Do they LOVE their life? Are they working in your dream niche? Do they own a seaside home? Ar they hugely visible in the media? Are they a wiz at the internet and technology (cough, cough<g>)?

Dream the kind of practice you want, and find someone who has it.

Ideally, you're also looking for someone with experience in getting new coaches started. They may have what you want, but there's no guarantee they can impart/teach what they know.

Anything from US$300 to $500 p.m. is reasonable providing they can demonstrate results and have testimonials.

Searching

You can do a search for "mentor coach" at any internet search engine e.g. www.google.com You might try the coach referral service at www.coachfederation.org - which allows you to limit your search to the coaches who offer mentor coaching (note - this does not mean they have experience in this). You can search for a CoachU certified mentor coach at www.findacoach.com.

Questions to Ask

Most coaches are willing to answer some of your questions, and even do a fr'ee trial session before you sign on. Some good questions to ask are:

Check Them Out

Lastly, you want to feel comfortable with this person. Interviewing or trialing one to three coaches should be sufficient. They no longer have to be in your country - just make sure if they're overseas that they are willing to cover the cost of phone calls, or factor this into your monthly fee. Be aware they may not be willing to do a fr'ee session with you if you are doing this with a number of coaches. (I know I don't like to - I prefer people do their research on the net first, even talk to other coaches first, and ask me for a chat only once they're pretty sure they want to work with me).

Investment

If you're concerned about the investment, consider what your return on that monthly investment might be. In most cases, you only need 2-4 paying clients to cover the cost of your mentor coach. And if your coach can't increase help you increase your client list by MORE than 2-4, something's missing! It can be very empowering to hire a mentor coach, and set a goal of bringing in enough coaching income to cover the cost of your own coach by a particular date.

Remember, you don't need a mentor coach. No-one NEEDS a coach. It's just a faster, more fun, and often cost-effective road with one.

3. About the 'Mentor Monthly' Newsletter

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