Comments on: MM #109: Double Your Number of Clients http://life-coaching-resource.com/blog/2009/06/mm-109-double-your-number-of-clients/ Out of the Box Wed, 14 Dec 2011 01:42:38 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Scott Taylor http://life-coaching-resource.com/blog/2009/06/mm-109-double-your-number-of-clients/comment-page-1/#comment-4805 Scott Taylor Tue, 28 Jul 2009 04:22:01 +0000 http://life-coaching-resource.com/blog/?p=592#comment-4805 This is very good stuff David. As a site for developing coaches I think it's great that you share relevant ideas and proven content for your readers to use in their own auto-responder. That's a big help for the newbies, and timed "touch points" to check-in often is a well established and proven tactic in marketing for all industries. When I was testing for frequency for my auto responder set up, I noticed that most of the twenty plus high-end gurus whose lists I am on were sending me daily emails, some send every few days, and others were simply "now and then" a few times a month without any noticeable pattern. The main point worth sharing is that we should test our own ideas on this, or study what the most successful are doing to optimize leads and sign-ups. If you go by what you think is too many, I believe you miss the point of properly serving your market. I like the school of thought that sez "You are not a coach... you are a marketer promoting your coaching business!" Stop thinking like a coach, and start thinking like a marketer! Marketers test, and use existing data to optimize their returns. Test to find out what frequency your market will respond to most favorably. Some will like a lot, some will be bothered and opt-out. It's not about you, it's the market you serve! I found that a few times a week is best if I have really hot content, and less if I am just checking in. Stay Creative, Scott This is very good stuff David. As a site for developing coaches I think it’s great that you share relevant ideas and proven content for your readers to use in their own auto-responder. That’s a big help for the newbies, and timed “touch points” to check-in often is a well established and proven tactic in marketing for all industries.

When I was testing for frequency for my auto responder set up, I noticed that most of the twenty plus high-end gurus whose lists I am on were sending me daily emails, some send every few days, and others were simply “now and then” a few times a month without any noticeable pattern.

The main point worth sharing is that we should test our own ideas on this, or study what the most successful are doing to optimize leads and sign-ups. If you go by what you think is too many, I believe you miss the point of properly serving your market.

I like the school of thought that sez “You are not a coach… you are a marketer promoting your coaching business!” Stop thinking like a coach, and start thinking like a marketer!

Marketers test, and use existing data to optimize their returns. Test to find out what frequency your market will respond to most favorably. Some will like a lot, some will be bothered and opt-out. It’s not about you, it’s the market you serve!

I found that a few times a week is best if I have really hot content, and less if I am just checking in.

Stay Creative,

Scott

]]> By: Steve Graves http://life-coaching-resource.com/blog/2009/06/mm-109-double-your-number-of-clients/comment-page-1/#comment-4725 Steve Graves Fri, 26 Jun 2009 14:01:04 +0000 http://life-coaching-resource.com/blog/?p=592#comment-4725 Starting off with my first knowledge and look at this blog only to be called gutless is bullshit. Starting off with my first knowledge and look at this blog only to be called gutless is bullshit.

]]> By: Ralph http://life-coaching-resource.com/blog/2009/06/mm-109-double-your-number-of-clients/comment-page-1/#comment-4703 Ralph Sun, 07 Jun 2009 09:30:57 +0000 http://life-coaching-resource.com/blog/?p=592#comment-4703 Not many comments here David. Obviously more people think of this idea what I think and are too gutless to write it on here. Not many comments here David. Obviously more people think of this idea what I think and are too gutless to write it on here.

]]> By: Delissa http://life-coaching-resource.com/blog/2009/06/mm-109-double-your-number-of-clients/comment-page-1/#comment-4698 Delissa Sat, 06 Jun 2009 07:44:05 +0000 http://life-coaching-resource.com/blog/?p=592#comment-4698 I find your newsletters informative and very helpful. Your ideas are right on , in my opinion. Thank you for sharing your knowledge and expertise with the world. I will definitely be buying your products! Kindest Regards, Delissa I find your newsletters informative and very helpful. Your ideas are right on , in my opinion. Thank you for sharing your knowledge and expertise with the world. I will definitely be buying your products!
Kindest Regards,
Delissa

]]> By: Ksenija http://life-coaching-resource.com/blog/2009/06/mm-109-double-your-number-of-clients/comment-page-1/#comment-4689 Ksenija Wed, 03 Jun 2009 14:38:21 +0000 http://life-coaching-resource.com/blog/?p=592#comment-4689 Dear David, Your tips and tricks are so usefull to me. I`m the coach from Serbia where the coaching is not famous but starting to be something new and intrest, also too much confusing about that kind of profession are here. I`m on the begining of my career and I`ve seen how it is going on with clients - they easy become a wanderer if we are not a quiet lighthouse to them. Please sent me more Mentor Mountly newsletters, I like to recieving it. Cheers, Ksenija Dear David,

Your tips and tricks are so usefull to me. I`m the coach from Serbia where the coaching is not famous but starting to be something new and intrest, also too much confusing about that kind of profession are here. I`m on the begining of my career and I`ve seen how it is going on with clients – they easy become a wanderer if we are not a quiet lighthouse to them.

Please sent me more Mentor Mountly newsletters, I like to recieving it.

Cheers,

Ksenija

]]> By: Ralph http://life-coaching-resource.com/blog/2009/06/mm-109-double-your-number-of-clients/comment-page-1/#comment-4687 Ralph Wed, 03 Jun 2009 10:03:33 +0000 http://life-coaching-resource.com/blog/?p=592#comment-4687 David This is a crap idea! If somebody sent me emails every week to have a coaching session, I would see it as desperate! Not to mention how annoying it would be. You have some half decent ideas and some ordinary ideas, but this one is the crappiest idea I have ever seen. Seems like you are desperate for topics to put into youe sales letters....er, newsletters. David

This is a crap idea! If somebody sent me emails every week to have a coaching session, I would see it as desperate! Not to mention how annoying it would be. You have some half decent ideas and some ordinary ideas, but this one is the crappiest idea I have ever seen. Seems like you are desperate for topics to put into youe sales letters….er, newsletters.

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