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Excellence in coaching comes down to excellence in the coach.

If you pursue excellence in your own life, you will expect it for your clients.

If you’re willing to pick up the phone and call someone you’re terrified to talk to, you’ll then be a stand for your client to do the same. When you are honest in all your relationships, you’ll expect your client to tell the truth. If you’re looking after yourself, you’ll be firmer with a client who is letting their body go.

When you are out of integrity or living way below your vision of yourself, your self-assurance drops. Conversely, living a life of excellence will give you confidence as a coach, and potential clients will feel it. Every time you make choices that bring you closer to who you want to be, you gain confidence. And confident coaches will ask more of their clients.

Work on yourself as much as you work on your business. Don’t just take business classes or coaching teleseminars, take personal growth seminars, read as much as you can, listen to motivational tapes, grow in your relationships, challenge yourself. Know yourself and know your issues, so you continue to grow. Track down Paul Lowe, David Deida, the Human Awareness Institute, Landmark Education, Byron Katie, Tony Robbins – find your ‘gurus’ and learn from them.