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Public Speaking Exercise

Posted by David Wood

The following is an excerpt from the CoachStart Manual.

Exercise:

Imagine you will die at midnight tonight.

Your friends and family have been invited to come to a great hall to hear you share what you have learned, that you wish to pass on to others.

At 9pm you walk onto the stage.  You look around at their smiling, loving faces.  They are listening, ready to soak up what you have to pass on.

You have 30 minutes to speak.  Write down what you say to them, that it may be passed on from generation to generation.

Introduction:

– Tell them what you are going to tell them

– Include what gives you credibility to speak on the topic,   and WHY you left home to come and speak on it

Main Section:      

– Tell them what you want to tell them

– Point, story illustrating point, point

– Point, story illustrating point, point

– Point, story illustrating point, point

Conclusion:

– Tell them what you told them

– Reiterate why it’s important

– Possibly let them know briefly what you do and how you can help them

– Consider leaving them with an action they can take; perhaps invite them to email you the results.

Questions:

– (Optional 5-10 minutes)

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Mentor Monthly: Your Welcome Page ‘Must Haves’

Posted by David Wood

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FEATURE: Your Welcome Page Must Haves

Taken from my book ‘Get Paid For Who You Are’

ninja

Let’s start with who you help and the problems you solve. You may be able to cover both in one shot. For example, if you help women 45 and over move through divorce, you could say:

Are you losing sleep over your divorce?

Are you wondering how to get half the assets without a battle?

Do you want to keep custody of your kids?

From reading these questions, a woman considering divorce would know from a 3-second glance at your site that she’s in the right place! or, you might phrase the problems you solve as statements. For example, if you were a career coach, you ask your site visitor to click if any of the following statements ring true:

I hate my job!

I’ve lost my direction and purpose.

I want more out of life.

Now it’s your turn to write out the problems you solve. What are your top three problems? Now formulate them into questions or statements. These will go on your welcome page.

Next, you want to emphasize the benefits of working with you, such as more income, early retirement, divorce with ease and joy, or divorce while staying friends with your ex. You could write these up in bullet points — which are easier to read — or in one or two sentences.

Putting it all together, here’s an example of home-page text:

Are you losing sleep over your divorce?

Are you wondering how to get half the assets without a battle?

Do you want to keep custody of your kids?

If so, you’ve come to the right place. At My Second Life, I help women 45 and over move powerfully through divorce and into the next wonderful and exciting phase of their lives.

Some of the benefits my clients report are:

  •  Peace of mind throughout the process
  •  Staying friends with my ex while divorcing
  •  Avoiding a custody battle
  •  Getting the financial settlement I need

I myself have successfully survived divorce. And, seeing the impact it had on my partner who I still dearly love, I have a deep appreciation and respect for the strength it takes for women to make this transition, and I’d be honored to help you every step of the way.

***

Take Action

1) Come up with your three problems you solve and formulate the three questions.

2) Take a few minutes to write out your benefits now. Share them at the blog.

Love and gratitude,

P.S. If you have any comments on this newsletter, we’d love you to share them here.

* * *

3. About the ‘Mentor Monthly’ Newsletter

TO SUBSCRIBE, and for free information packs on coaching, visit: http://www.solutionbox.com/freedownload.htm.

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Government Assistance For Training

Posted by David Wood

The following is taken from David’s Independent Report on Coaching Training and Certification.

Will your Government subsidize the cost?

Yes – in some countries this actually happens. If you are disadvantaged in some way you may actually get the government to pay for a good portion of your training. In particular, we have heard of this in the UK and Australia.

In the UK, we believe it may be possible for people with disabilities to receive assistance for coaching training – but your training must be with a UK based/approved school.

In Australia, the Life Coaching Academy says its program qualifies for Austudy and Abstudy.

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What To Include in Your Biography

Posted by David Wood

The following is an excerpt from the CoachStart Manual.

Here is a list of things you might consider including in your biography:

  •  Your passion to help people
  •  The way in which you have already been helping people (e.g., unofficial coaching, mentoring, shoulder to lean on, teaching, training, managing)
  •  Specifically WHAT you provide for people
  •  Your successes (e.g., promotion, career, financially, health, relationship/marriage)
  •  Your adventures (e.g., climbing a mountain, travel to different countries)
  •  Challenges that you have overcome (e.g. divorce, a death, bankruptcy, health issue)
  •  Anything unique or interesting (e.g., scuba dive)
  •  What you love; what you hate (e.g., kids, flowery e-mail signatures, poetry)
  •  Your training (e.g., communication, corporate experience, people skills, self-study such as books and courses, business, any diplomas or degrees or certificates that are relevant or show you have accomplished something, or on-the-job training)
  •  Membership of any relevant associations e.g., National Speakers Association, International Coach Federation,     Toastmasters, Chamber of Commerce, any volunteer positions on industry committees
  •  Any current coach training course you are undertaking.

Two to three paragraphs should suffice.  Don’t include anything that does not give you credibility or a reason why you might be a good coach for them i.e., keep every word relevant.  Two powerful lines are better than half a page of waffle.  Oh – and of course keep it honest!  For example, no saying “Gina coaches executives from major organisations” until you have at least one, or “Bill is a professional speaker” if you’re not yet.  As always, you decide what is authentic and what isn’t.

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Ginger Cockerham on Building a Practice

Posted by David Wood

The following is taken from David’s interview with Ginger Cockerham in 10 Super Coaches.

What was the most interesting or exciting thing for you about building your practice?

Number one – creating my own business.

Number two – results for my clients.

I had a client who was a professor in a major University who was on her way to becoming tenured and was miserable. She came to me to help her put more zest into her life outside her work so she could accept the fact that she wasn’t happy in her job. I challenged and encouraged her to look at alternatives to what she was doing. She loved to travel, spoke several languages and enjoyed cultural diversity. She also liked to work intensely for short periods and then have a break.

She explored how she could use her strengths and expertise in another model. When I asked her about being a Global Trainer, she replied that she had never heard of such a thing. After days of research, she found herself in all the descriptions of a global trainer. Soon she was headed out on her assignments to Turkmenistan training managers for a Multi-national company. She doubled her revenue and had four to six months off a year working in new environments intensely for a few months. She is happy in her work life now and in her personal life.

I have so many examples of people having the courage to make changes in their lives that I feel the excitement for each one of them and the joy that I was part of the coaching partnership.

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Mike Turner on Charging Clients

Posted by David Wood

The following is taken from David’s interview with Mike Turner in 10 Super Coaches.

What advice would you give coaches about charging clients?

Set a fee rate that reflects the most value you can deliver. Be very clear with clients that this rate reflects the value you deliver. If the client can’t afford this rate, find trade-offs you can make which reduce the amount you charge. For example, you might suggest that if the client commits to a certain number of sessions that you will reduce your rate by, say, 10%. But be clear that the value of your coaching has not been reduced.

Do you recommend offering free coaching?

Generally not, unless their hunger for coaching is very high. If someone is paying, even if only a nominal amount, they are more likely to value and get value out of the coaching.

 

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Copyright 2018 David Wood.

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