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After careful thought, and listening to my intuition, I have decided today to cancel the live event.

We put quite a lot of work into lining up the organizer, getting video quotes, shopping for hotels, outlining the program and developing the sales page, and even approaching a couple of VIP guest speakers.

I was excited to see many of you face to face, and to help build YOU as well as your business, and to bring a lot of fun to the event.

However, when I emailed last week about the early notification list, only 205 people joined it.

When we announced only 100 tickets were on sale, after 24 hours there were zero ticket sales. Now, I know some people are definitely planning to come and would get around to registering, but I take it as a very sobering sign to have such a lack of early response.

Perhaps the economy is making it harder for people to afford to travel. Or perhaps you guys just aren’t interested in a 2 day face to face event.

Initially I felt a lot of disappointment – that we won’t get to connect face to face at this point. And then I came around to realizing it’s a sobering lesson in responding to your customers, and giving them what they want – not what you want, or what you think they should want. So instead of pushing up hill for 2 months trying to fill this event, I’ve canceled the event, and we’ll look to other ways to support you in Getting Paid For Who You Are. I hope you’ll continue to look for what your customer’s want, and adapt as you see what they want and what they are not responding to.

The positive side is that this will free up energy to serve you in other ways – and especially through Get Paid University.

On a practical note – I realize that some Training Course and Inner Circle members might have actually been planning to apply their $500 coupon or free ticket towards this event. So rather than have you wait to see if there’s another event in the future, I’d rather you be able to get more immediate value. So I’m announcing that you may at any time in the next 30 days apply your coupon to my home study program at http://www.internetclients.net. Training Course members get $500 off, and Inner Circle members get $1000 off.

If you decide not to do it in the next 30 days you can still use it for any live event we have in the next year, but given such a low response to this one, I do not expect that to happen.

Feel free to post your thoughts, feelings and any suggestions here. What WOULD you like to see going forward, if it’s not a live event?

David

Hi guys,

thanks in advance for your private feedback on the page at http://www.getpaidforwhoyouare.com/live

anything I missed? Anything unclear? Anything I should add or subtract?

Thanks!

David

Update: Prize Winner is Kevin Murray!

See Kevin’s winning entry below!

The CONTEST IS ON – and One Thousand Dollars is on the line!

Rules:
– you must already be registered for the Training Course or Inner Circle. The contest is closed to new entrants.
– you must post your entry by midnight PST Sunday July 25th (no exceptions)
– You may get as many people to vote for you as possible (by clicking thumbs up or thumbs down), which will draw more attention to your entry and increase your chances of winning.
– David Wood will choose the final winner at his sole discretion.

WHAT TO POST:
Tell us what you have achieved over the past six weeks using the Get Paid For Who You Are training, including:
– website and/or newsletter you created
– branding
– clients you obtained
– any revenue earned
– videos, audio or other product you created
– any lifestyle improvements (location freedom, time freedom, inner freedom, financial freedom)
– emotional shifts and insights
– WHY you are doing all this
– the difference you made in people’s lives (Hint: put extra focus on this one)

Be sure to put the focus on what you have achieved IN THE LAST SIX WEEKS, so don’t just tell us what you’re earning now for example – tell us the INCREASE in the last six weeks. It’s important to distinguish between what you already had, and the recent improvement.

We’re looking for the progress you made towards the goal of impacting lives AND getting paid for it

Go ahead and post. I look forward to declaring the winner next week so you can use the $1000 to build your business further, or to celebrate somewhere very nice.

Tell us a story. Take us on a ride. Move us.

And once you’re done, you’re welcome to have everyone you know come to the blog and vote for your entry by clicking the thumbs up icon to ‘like’ your comment/post.

David!

Have you ever had a mentor?

What price can you put on that?

What might happen in your business life, your relationship life, your financial life…
if you had the perfect mentor who’s already walked that path to guide you?

I’ve been fortunate enough to learn from some great men and women, and I want you to have the same privilege.

QUESTIONS FOR YOU
Who’s your mentor?

Who would you like to be your mentor?

Post your answers below.

David
P.S. Here’s a book that can help you find your mentor

My publicist managed to get me on CNN Headline News – and fast. I started wondering how someone who couldn’t afford to hire a publicist could generate publicity themselves, and for free. So I asked him to share some quick and easy tips with you.

Wouldn’t it be cool to get on your favorite talk show or in your favorite magazine, promoting your product to tens or even hundreds of thousands of people? Here are some cool tips from Drew Gerber creator of a free media leads service – and note, I’ll have an important question waiting for you at the end….

* * *
I’m always dumbfounded when I hear about aspiring authors, entrepreneurs and business owners who put PR, one of the most effective marketing tools out there, to the wayside.

There’s nothing like media exposure to help get the word out, build your credibility, and catapult your business to the levels you’ve dreamed. But how do you start using PR to help you get paid for who you are? Here’s what you need to know:

1) Stand out!
Figure out what makes you unique so the media – and potential clients – come knocking on your door. What makes you unique? How do you differ from the competition? What can you offer your customers – and the media – that your competition can’t? Google your name; Google what you think is unique about you. See what competition is out there for the way you’re currently positioning yourself. Are you the fastest? The quickest? The cheapest? The most fun? The first?
Once you’ve gotten an idea of who your ‘competition’ is, dig in a bit deeper. Really look at your target audience. Are you currently attracting your ideal client? Or are you attracting clients that aren’t on your ‘wish list?’ What messages resonate with your ideal client?  What problems do they have?  What solutions do you offer? How will you stand out?

2) Get found!
Position yourself in a way that makes it easy to be found online. Over ninety percent of journalists find all their information and sources online now; and potential clients are doing the same thing. No one flips through the Yellow Pages anymore. When they have a problem they need solved, they’re searching the web for a solution. So building a foundation online has to be at the top of your priority list.

But how do you do this?

a) Online Press Kits -These are crucial to positioning yourself as the media’s go-to expert. They can help you reach page one of the search engines. Most importantly, you’ll be easier to find. Most online press kits offer a platform where you can store and organize all your materials – your bios, your headshots, story ideas, media angles, and more – that the media will need when using you as a source. Like having a resume when you’re on the job hunt, an online press kit tells the media you’re serious about being chosen. Want an example? See the kit we created for David at www.davidwood.presskit247.com .

b) Article & Press Release Portals – Use them to position yourself as an authority, build links back to your website, and increase your search rankings. These portals, most of which are free to use, will allow you to distribute your articles and press releases all over the Internet. When potential customers and members of the media search keywords related to your expertise, your article or press release will position you as an authority on the topic. For articles, it’s best to identify a problem and provide a solution using your knowledge on the subject matter. For press releases, share the news and happenings of your business while highlighting your expertise. Always include a professional bio with your contact info and links back to your website so readers will get to know you and be able to get in touch with you. Where to post?

press releases:
http://www.prlog.com
http://www.openpr.com
http://www.1888pressrelease.com

articles:
http://www.goarticles.com
http://www.articlesbase.com
http://www.thefreelibrary.com

c) Media Coverage -One placement on a coveted media website can produce more referred traffic and help move you higher up the search rankings than submitting dozens of videos, articles, or press releases to online portals. Being featured in the media is instant credibility because you’ve been chosen for your expertise and your potential clients can’t help but want to know more. It’s also great for your search rankings. Top media outlets have extremely high rankings; so if they’re linking back to your website, your online rankings will increase, making it easier for clients – and other media outlets – to find you! So I’m saying – scoring your first media coverage will help you get more media coverage.

3) Know who wants you
Know who your ideal client is and what problems they are dealing with. This makes marketing to them much easier. Know their wants, their hopes, their dreams and their desires and communicate the difference you can make for them.
When you know who your ideal clients are, it becomes very easy to identify the media outlets you should go after. With a little research, you’ll know exactly what TV shows they’re watching, what magazines they’re reading, and which radio shows they tune in to when seeking news, information, and entertainment. You’ll know which messages resonate with your target audience (and their preferred media), and which ones don’t. You see, if you’re selling the latest and greatest agricultural equipment, you don’t want to be pitching the editors at Cosmo. The clearer you are, the easier the PR game will be.

* * *
Thanks Drew – that’s awesome. And guys, I’ll be talking next week about a free PR service Drew is willing to offer you, AND how to get free access to his online marketing course Publicity Results!: Catapult Your Business With Media Exposure just by enrolling in the free service. So keep an eye on your in-box.

MY QUESTION FOR YOU

What’s your dream publicity? What TV show, article, or radio station would you like to appear on or in? To achieve it you first have to dream it, so list your ideal media coverage by posting a comment below.

David!